Built in Canada · For walkers, not platforms

$30 on the big app = $20.70
$30 on Clickity Clack = $28.53.

The dominant platform skims 31% — 20% off your rate, 11% off your owner. We take 1%, Stripe takes the card fee, and everything else is yours. Same walk, same price, +$7.83 in your pocket.

1% platform fee GPS-tracked walks 100% of tips to the walker Your clients, your rates
A young shepherd mid-stride in a backyard.
Per walk gain
+$7.83
At median, per year
+$13,606
The 31% gap, in plain numbers
1%
Platform fee
100%
Of tips to walker
$0
Background-check fee
🇨🇦
Canada-built
01 · The math

Same $30 walk. Different paycheck.

The dominant platform's own published fees: 20% off the walker, 11% off the owner. We didn't make these up — we just did the arithmetic.

On a $30 walk (owner pays $30) Clickity Clack The dominant platform
Platform fee$0.30 (1%)~$9.30 (31% combined)
Card processing$1.17 (Stripe, on receipt)included in the 31%
Walker take-home$28.53$20.70
Per-walk gain+$7.83

$7.83 per walk. 10 walks a week = $78.30. Compounds fast.

A dog on a forest trail in early autumn.
A real walker, a real walk

Real dogs. Real owners. Real receipts.

02 · Why walkers switch

Three numbers do all the work.

01 / FEE

1%. One number. No asterisk.

Not 4.5%. Not "plus processing." Not "plus trust and safety." One percent flat, plus whatever Stripe charges to swipe the card. We show the breakdown on every payout.

02 / PRICING

Counter-offer on anything.

Owner's price doesn't work? Counter. Extra dog, overnight, longer walk? Set your base, your additional-dog rate, your overnight rate. They accept or negotiate. Your business.

03 / PROOF

GPS on every walk.

Every walk is tracked live. Owners see the route. You get proof of service. If something goes sideways, the map exists.

Walk report screen showing GPS route.
Receipt screen showing 1% fee and tip going to walker.
03 · The app

Every walk, every dollar, on one receipt.

No mystery line items. No "Service Fee" stacked on a fee. Track the walk, see the route, get paid — and the receipt tells the whole story.

  • 01GPS-tracked routes. Live during the walk, archived after. The map is the proof.
  • 02Itemized receipts. Stripe fee, 1% platform fee, your payout. Tip on its own line — 100% to you.
  • 03Counter-offers built in. Tap, propose your rate, send. Owners accept in one tap.
  • 04Per-dog notes. Allergies, dislikes, the mailman thing. Stays with the dog, not the walker.
04 · About the competition's "extras"

The "extras" that aren't extras.

What, exactly, are they checking?

The dominant platform charges walkers for a "background check" at signup. A background check. For walking dogs.

What are they screening for? Canine-related felonies? Prior history of stealing kibble? The whole thing is paperwork theater that extracts a fee from people who are already giving up 20% of every walk. We don't do it. We never will.

If an owner wants to know you're not a weirdo, they meet you. They meet their dog. That's what a meet-and-greet is for. Adults can assess other adults without a platform charging money to run a name through a database.

Their "Guarantee" isn't insurance. They wrote that themselves.

The big walking app markets a "Guarantee" that covers up to $25,000 CAD in vet bills if your dog gets hurt on a walk. Sounds great. Then you read their own terms and find this:

"THE GUARANTEE IS NOT INSURANCE." — Guarantee Terms, Section 1 · their capitalization, not ours

Then it gets worse. To actually collect a claim, you have to clear all of these filters:

  • $250 deductible.
    Average Canadian vet visit is $150–$250. You're paying it yourself anyway.
  • 14-day reporting window.
    Miss it, lose the claim.
  • 30-day treatment window.
    Long-term care isn't covered.
  • Hit by a car?
    "Automotive liability" is explicitly excluded.
  • Pre-existing, breed-specific, chronic, orthopedic, or preventable.
    All excluded. That covers most things that actually happen to dogs.
  • Sue them over a denied claim?
    Per their terms, all benefits "immediately terminate."

It's a marketing asset with a $250 tollbooth in front of it.

We don't sell you one. If you want real coverage, buy real pet insurance from a real, regulated insurer. Don't pay a marketplace to play pretend.

"Skimming 31% off dog walkers while selling them fake insurance and theater background checks. That's the business model we're replacing."
A German Shepherd among pink fireweed flowers.
Back to what matters

The dogs. The walks. The work.

07 · Receipts

The receipts don't lie.

Look at the competition's receipt. Then look at ours. Decide who's being straight with you.

The competition's invoice (actual)OPAQUE

Thor — 3 nights @ $36$108.00
Kylo — Additional Dog @ $32$96.00
Extended Care (2–8 hrs): Standard Rate (50%) @ $18$18.00
+ Additional Dog Rate (50%) @ $16$16.00
Rover Service Fee$26.18
Sales Tax$20.30
Total$284.48

What is "Standard Rate (50%) @ $18"? Fifty percent of what? Why is there a line called "Service Fee" on a service the owner thought they were already paying for? Deliberately confusing.

Clickity Clack invoice (actual)CLEAR

Real Clickity Clack receipt screenshot.

Three numbers. Card fee, platform fee, payout. Plus the tip — 100% of every tip goes to the walker. We don't touch it. We don't "process" it. We don't skim it.

08 · How it works

Sign up, set your rates, get paid.

01

Sign up

Profile, photos, bio. That's the whole onboarding. No background-check fee.

02

Set your rates

Per-walk base, additional-dog add-on, overnight rate. You decide.

03

Accept or counter

Owner's price doesn't work? Propose yours. Your call every time.

04

Walk. Track. Get paid.

GPS runs, invoice drops, payout hits your Stripe account.

A husky-shepherd resting in fresh snow.
09 · The strategy

Two ways to use the 31% gap.

Path 1: Keep your rates. Take home more per walk.

Walker tier on the dominant platform (reported take-home) Same gross on Clickity Clack Gained per year
Median walker: $42,768$56,374+$13,606
75th percentile: $55,443$73,081+$17,638
Top 10%: $69,708$91,898+$22,190

Path 2: Lower your prices. Fill your schedule. Same paycheck, bigger book.

Drop rates 25% on Clickity Clack (e.g., $22 instead of $30), owners save 27%, and walker availability fills up fast. The same price point that was "tight" on the dominant platform becomes "affordable" on Clickity Clack.

Charge $22 on Clickity Clack→ take home $20.90
That's the same take-home as a $30 walk on the competition(walker neutral)
Owner saves $8 per walk(owner happier)
Owners priced out at $30 can book you at $22(more bookings)

Most walkers pick a middle path: small price drop, big volume bump, bigger paycheck, grateful owners.

Either path works better when you bring your existing book.

You built those relationships. You remembered Biscuit can't have chicken. The dominant platform didn't do that — you did.

Send your owners a link. Same walk, same $30 they paid before, +$7.83 in your pocket on every one. Everybody wins, except the platform that was quietly skimming nine bucks.

Get your walker link →

Math assumes the dominant platform's published 20% walker service fee + 11% owner booking fee = 31% combined platform friction. Clickity Clack friction = 1% platform + Stripe processing ≈ 4.5%. Earnings baselines from Glassdoor and ZipRecruiter.

Two dogs running near pickup trucks in fresh snow.
10 · For owners

Your walker is charging $30 because the dominant platform forces them to.

On a $30 walk on the big app, your walker takes home $20.70. The other $9.30 goes to the platform.

On Clickity Clack, the same walker only needs to charge $22 to take home that same $20.70. You save $8 per walk. They earn the same. The dominant marketplace gets nothing.

  • Live GPS on every walk. Know where your dog is, step by step.
  • Real contracts, real cancellation terms. No ghosting, no app-roulette.
  • 100% of your tip goes to the walker. We don't touch it.

Same walker. Same paycheck. $8 less.

Run the numbers on a single walk:

What you pay on the big app$30.00
What walker takes home$20.70
What you'd pay on Clickity Clack$22.00
Walker still takes home$20.90
You save−$8.00 / walk
Find a walker →